Cee Lo Green, Blake Shelton, Adam Levine and Christina Aguilera – all four coaches of The Voice – joined producer Mark Burnett, host Carson Daly and the show’s social media maven Christina Milian for a press conference last night at Burnett’s Malibu home. Looking out at the panoramic view of the Pacific Ocean, Levine quipped, “So this is what reality TV buys you.”
That, or maybe just knowing what makes for good TV. And Burnett and his team have demonstrated a knack for spotting opportunities. Last season there was shock among fans when singer Jesse Campbell, one of the favorites to win the title, was eliminated by coach Christina Aguilera. Even her fellow coaches expressed their disbelief.
This season, which starts September 10th, they’d be able to do something about it, thanks to a new element called “the Steal,” which allows judges to pick up a contestant who’s been ousted by another coach. Journalists got a sneak peak at a recently taped battle round between two of Green’s competitors, who each delivered a smoking rendition of Mariah Carey’s “Vision of Love.” As soon as Green carried out the unenviable task of choosing just one, the other coaches hammered on their buttons and made their pitches to bring the loser onto one of their teams, just like they do in the battle rounds. Judges can only pick two additional team members, which will lead to a new cycle of the show called “Knockout Rounds,” where the teams will pare down before beginning the live episodes. READ MORE