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Michael Phelps might be done swimming, but he’s just getting started pimping Louis Vitton. Phelps recently inked a fat endorsement deal with the fashion giant!

The ad marks Phelps’ first post-2012 Olympics ad campaign and it comes ahead of his first television gig, a reality TV show on the Golf Channel called “The Haney Project,” which follows his training by Hank Haney, the previous coach of Tiger Woods. We’d like to suggest Phelps keeps his current fashion statement of a Speedo with minimal accessories while practicing his golf swing.

It was a surprise for some fashionistas to see Phelps in the ad for the bags, as his former teammate and rival Ryan Lochte is a noted clotheshorse and lover of high fashion. Lochte was also the unofficial heartthrob of the London Olympics, and could arguably be the more likely guy ladies would like to trap in their bathroom, especially since Phelps is happily coupled with model Megan Rossee. But perhaps Lochte is just in the next bathroom over, adjusting his grills in anticipation of his closeup.


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